ReadingBrightStart.org
Nemours Children’s Health System is a national leader in pediatric care, offering a range of services from pediatric hospitals, specialty and primary care clinics and health and prevention initiatives. Nemours BrightStart! is one such program, promoting reading success for young children by offering evidence-based tools for parents and schools. In 2013, the Nemours BrightStart! team came to their marketing agency, &Barr, with the desire for a website that would provide parents with a reading readiness screener and a toolbox of articles, books and at-home activities. The content needed to be easily sorted by age and pre-reading skill set and needed to be easily updated by anyone on a regular basis.

As Director of Interactive Production at &Barr, my involvement with the website development began with discovery and continued for several months after launch with content updates within WordPress.

  • Content mapping, user experience pathway development
  • Project management, including overseeing design and content development
  • Content QA Technical contact for developers & client
  • Content population
  • Functional/multi-platform site QA
  • WordPress documentation & client training
  • Technical & functional support contact for client
  • Ongoing content population, including QA & image research

rbs